A lot of businesses overlook the importance of blogging in their SEO strategy. Spending time on researching interesting topics and keeping the blog updated may seem to be tedious. However, adding a blog to your business website is not only…
Best Practices For Mobile Optimized Websites
Mobile optimization has become the need of the hour. The rapid increase in smartphone users and Google favoring mobile-friendly portals by ranking them high in search results, has made it even more important for businesses to review their existing website…
The Basics Of Using Alt Text For SEO
Alt text, also known as alt tag or alt description, refers to an HTML attribute that provides a textual description of the image on a web page. It allows the search engine crawlers to understand the context of the image…
Ways To Drive Traffic To Your Small Business Website
If you own a small business, your website is the most important medium through which you can reach out to the potential audience. Online visibility is critical to be successful in today’s competitive industry. Therefore, you must focus on optimizing…
How To Optimize Your Blog Posts For SEO
If you have a business blog, you probably know how it can impact your website’s search engine presence. It helps to keep your website updated with unique and informative content, providing you more scope to leverage on-page SEO. However, an…
Top Off-Page SEO Techniques For Better Local Rankings
Creating and implementing an efficient local SEO strategy is quite challenging. Apart from optimizing your website for search engines, you also need to look at the various off-page factors that can significantly impact your local rankings. Discussed below are some…
How To Improve The Visibility Of Your Press Release
Press releases are one of the most efficient ways of improving your business’ online visibility. They can help you get quality back links, keep your audience updated with the latest news about your business and increase traffic to your website.…
Tips To Optimize Landing Page For Search Engines
Landing pages can significantly increase your business’ conversion rate, particularly if they are created to advertize an upcoming product launch or a time specific promotional event. However, a well-designed landing page involves a lot more than an attractive layout and…
SEO And Instagram: How To Maximize Your Impact
The popularity of Instagram has increased by leaps and bounds in the recent years. More than 50 million photos are shared on Instagram every day, which makes it an important visual medium for brands to connect with their audiences. In…
